Future Leaders Missing in Action

Why the Next Generation is Walking Away from Management

[Johannesburg, SA]: For over 25 years, Manpower South Africa has been a trusted partner in connecting people with opportunity, delivering expert recruitment, staffing, and workforce management solutions. Built on a foundation of integrity, innovation, and people-first service, it has helped individuals grow careers and supported businesses with scalable workforce strategies across the country.

 

Now, that legacy takes on a new dimension. Manpower South Africa is moving from brand custodianship to business ownership. Lyndy van den Barselaar, Managing Director, and Vicki Bryant, Operations Director, both seasoned leaders within the organisation, have stepped forward to take ownership of the business, shaping a future where global strength meets local agility.

 

Continuity with a Difference

The Manpower brand is synonymous with trust and consistency. Globally, ManpowerGroup has been named one of the World’s Most Ethical Companies by Ethisphere for 16 years, more than any other organisation in the industry. Locally, that reputation is strengthened, not replaced.

 

“Ethical practice isn’t optional for us, it’s central to who we are,” says Lyndy van den Barselaar. “Our commitment to integrity, people-first service, innovative workforce solutions and ‘Doing Well by Doing Good’ is exactly what we are carrying forward into this next chapter.”

 

Local Ownership, Global Strength

Whereas corpreneurship once described entrepreneurship within a corporate framework, this evolution represents something more: the leap from Brand to Business. Lyndy and Vicki are not only leading within a global system, but they also hold the responsibility, accountability, and freedom of ownership.

 

“This is about sharpening local responsiveness and embracing the agility of entrepreneurship, while still delivering the strength and scale of a global brand,” explains Vicki Bryant. “It means we can stay closer to South African businesses, understand their challenges in real time, and design solutions with immediate impact.”

 

What Clients and Candidates Can Expect

The heart of Manpower South Africa’s mission remains unchanged:

    • Helping individuals grow their careers
    • Delivering scalable workforce strategies for businesses
    • Upholding integrity, innovation, and people-first service

What changes is the ability to move faster, think more entrepreneurially, and innovate locally, while still drawing on the power of ManpowerGroup’s global expertise.

 

Looking Ahead

From Brand to Business is more than a change of ownership; it’s a promise. A promise that South African companies will benefit from both the strength of a global leader and the dynamism of local ownership. A promise that candidates will continue to find a trusted partner who connects talent with opportunity in ways that uplift lives.

 

“This is our home, our market, and our future,” says Lyndy. “We’re deeply proud to lead Manpower South Africa into its next chapter, one that honours the past while embracing the possibilities of local ownership.”